Meet the Apokrisis LLC Team
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Kristen Lindsey, Internet Strategist & Partner kristen@apokrisis.com Kristen is the owner of Apokrisis LLC. She has been involved in technology marketing for over ten years in market research, e-commerce management, website operations, and Internet marketing. She currently works with clients on web strategies, development, search engine optimization, pay-per-click advertising, social media strategies, online advertising, content development, and web analytics. Her professional involvement includes the Web Analytics Association, PRSA, and the American Marketing Association. She is active in social media, where you can find her on Facebook, LinkedIn, Twitter and more. She received her Bachelor of Arts degree Cum Laude in East Asian Studies from Harvard University. When not teaching her daughter to boo the Yankees, Kristen likes to hike, cycle, kayak, ski, read and cook as well as spend time with her husband and daughter. Her real bosses are Tessa (born in 2006), as well as two raucous labs, Chardy & Sumi. She is an active volunteer in the community and industry, and recent participation includes Anchorage Concert Association, Board Member, American Marketing Association, Local Chapter Internet Committee, Alaska TIA Marketing Committee and Internet Committee. |
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Cynthia Allred, Search Marketing Manager cynthia@apokrisis.com Cynthia has been involved in marketing and advertising for nearly twenty years (gasp). She has worked for advertising agencies in Salt Lake City and Anchorage as Media Director and Media Planner, and more recently on her own as a media consultant. Two years ago she joined the Apokrisis team as Search Marketing Manager. After years of working in mass media, Cynthia loves the targetability, measurability, and flexibility of online media. She graduated from Utah State University Magna Cum Laude with a BA in Marketing Education, and an MS in Administrative Systems. Industry experience includes tourism, health care, finance, food service, retail, telecom, technology, and non-profit. Spare time is spent hiking, mountain running or skate skiing on the spectacular Alaskan trails and in the Chugach State Park. She enjoys reading historical bios and historical fiction. Baseball and Hockey Mom extraordinaire (no lipstick). She is currently CEO/CFO/Logistics Manager for a family for four hungry boys including Trevor (born 1990), Logan (born 1994), Toby (born 1999), Eli (born 2002), and husband Rob. With family education spectrum spanning primary, secondary, high school, and college she stays busy reading school newsletters and attending parent teacher conferences. Outnumbered by males in the household, last summer the family grew to include Tia, a "female" white lab. Current volunteer work revolves around the family's sport-centric lifestyle, including President of the South Anchorage High School Baseball Booster Club, and long time AOR Little League Board Member. |
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Deb Howard Greenleaf, Accounting Manager deb@apokrisis.com Deb Howard Greenleaf is Accounting Manager for Apokrisis LLC. Deb has over 17 years of experience in finance and accounting, with a focus on QuickBooks since 2002. A Certified QuickBooks ProAdvisor since 2006, Deb achieved the Advanced Certified QuickBooks ProAdvisor designation in late 2007. Out of more than 44,000 ProAdvisors in the country, approximately 15,000 are Certified and only 990 hold the Advanced ProAdvisor certification. Deb is an Enrolled Agent (EA), an IRS-licensed tax professional. As an EA, Deb can defend you in an IRS audit, help you deal with payroll tax problems, or get you caught up with non-filed returns. A frequent instructor at the Manufacturers’ Association of Northwest Pennsylvania and the Small Business Development Center (SBDC) at Gannon University, Deb enjoys sharing her love of QuickBooks and small business accounting. A proud graduate of Bowdoin College (in Brunswick, Maine), Deb has been a lifelong resident of Erie County, Pennsylvania. Deb loves chasing after her 2 kids, “yardening”, enthusiastic yet unskilled quilting, and reading scifi/fantasy novels in her “spare” time. Deb's real bosses are Ethan (born 2001), Abby (born 2005), her 3 cats (Mulder, Chakotay & Ivanova) and 2 dogs (Ariel & Arthur) Deb is active in her local PTA as “Arts-in-Education Chairperson,” a member of her local School Board, and organizer of annual “Community Clean-Up Day” (8+ years and running). |
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Lisa Gill, Internet Marketing Strategist & Partner lisa@apokrisis.com Lisa has more than six years experience in the areas of website management, interactive marketing, email marketing and writing for web and joined Apokrisis as a partner in January, 2010. Her primary role is to provide strategic direction to help clients market their business online successfully. Former experience includes 7 years at the Anchorage Convention & Visitors Bureau in the communications and marketing department, managing all online initiatives. Before joining Apokrisis, Lisa provided freelance Internet marketing and web services to non-profit agencies and travel industry clients in Alaska. A native Minnesotan (Ya Sure, You Betcha), Lisa lived in Alaska for 8 years before recently transferring with husband Lyle to South Jersey. (A surprisingly a nice place to live.) Together, with sons Christian (born 1997) and Nick (born 1998), they stay busy exploring the East Coast, going to the theatre, cooking and gardening. Her real boss is Dodge, a Border Collie/Burmese Mountain Dog. Lisa graduated Cum Laude with a bachelor’s degree in Hospitality and Tourism from the University of Wisconsin Stout, is a member of the American Marketing Association, and serves on the board of Healthy Futures – a movement in Alaska to empower kids to lead physically active lifestyles. Lisa and Lyle look forward to returning to Alaska as soon as Lyle retires from the Air Force. |
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Monica Whitt, Senior Creative Designer & Partner monica@apokrisis.com Monica is the Senior Creative Designer for Apokrisis LLC and joined as a partner in January, 2010. Her specialty is designing user-friendly websites that are visually pleasing and functional. She has over ten years experience in web design and multimedia development, including CD-ROMs and Flash-based effects. She has worked both as an independent contractor and an art director for top ad agencies, technology companies, and web firms in Alaska. Her clients are from a wide variety of fields including Native corporations, tourism, healthcare, non-profit organizations, and technology companies. Monica’s particular contribution to the team is a strong artistic eye combined with a practical application of web technology. She graduated with honors from Monterrey Tech, Mexico with a BA in Communications. Monica likes to hike, read, listen to music and interesting Podcasts. One of her favorite activities is to walk to the park with her kids and see them interact in their “adventure” world. Monica's real bosses are her three kids: Jonathan (born in 2001), Jade (born in 2004) and Jacob (2006) - All born in Anchorage. In addition to her passion for her work and her family, Monica is also very involved in her church, including helping with children’s programs and designing and maintaining their web site. She is also a volunteer as a Spanish “mentor” at the high school level at Grace Christian School. |
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Sandra Sweeney, Web Analytics Manager sandra@apokrisis.com Sandra is the Web Analytics Manager for Apokrisis LLC. She specializes in measuring, analyzing and reporting web performance using web analytics software such as Google Analytics, Urchin, and Hitslink. She also assists the Apokrisis team with search engine optimization. Prior to joining Apokrisis, Sandra spent several years working as an Outcomes Research Analyst for Abt Associates in Cambridge, MA. where she conducted pharmacoeconomic and quality of life studies for pharmaceutical and biotech companies. Sandra received her Bachelor of Arts degree Cum Laude in Anthropology from Harvard University and is currently putting her degree to use studying the Twitter community. The determination and focus she displays in helping to meet our clients needs comes from many years spent on the ice. Sandra was a five time member of the United States Women's National Ice Hockey team from 1992-1998 and a member of the 1998 US Olympic team. Sandra and her teammates won gold at the XVIII Olympic Winter Games in Nagano, Japan. Sandra enjoys spending time outdoors with her husband, two children (born 2001 and 2003), and her goldendoodle, Lani. Her favorite places to be are on a trail or at beach on the North Shore of Massachusetts. |
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