Pay Per Click Management Services

Reach target customers predisposed to your products and services.

Pay-per-click (PPC) Internet advertising displays text ads in search engine results, based on a keyword search. PPC is also known as cost-per-click, or CPC marketing. By targeting keywords that refer specifically to your product or service, you can reach a very captive audience at an affordable price compared to many other advertising options.

Gain targeted, quality traffic through professionally managed PPC campaigns.

Apokrisis ensures you get the most qualified traffic through your PPC campaigns. With PPC advertising, you only pay for visitors who click on your ad to get to your web site, and have complete control over total ad spend. Using analysis tools, we can find "hidden gems" – keywords that bring the most traffic per bidding price. Over time, we can also help you track the relative value of keyword phrases, and continually test PPC ad copy for the best results.

Maximize your PPC advertising budget with our pay per click campaign management.

Anyone can set up a pay-per-click account like Google AdWords - it takes about five minutes. But you will get more valuable prospects to your site at when you use a PPC management service for program set-up and optimization. Our Search Manager is a Google AdWords Certified practitioner who can get you set up and running effectively and efficiently.

Apokrisis helps you through the maze of bidding, geographic, & device targeting challenges. Our techniques identify the best keywords for you to target during the right stage of your business or seasonal cycle. We can help you find the keyword phrases that convert into leads or sales for your business. Simply gaining PPC clicks is meaningless, if those website visitors are not converting into sales or leads.

Apokrisis PPC campaign management services include:

• Campaign objective development
• Keyword identification
• Device selection (tablets, mobile phones, & computers)
• Search engine, geographic targeting, and network selection
• Effective text ad copywriting
• Keyword bid management
• Budget recommendation and management
• Conversions & assigning values to keywords
• Reporting, testing & analysis

Working with third-parties: Apokrisis follows the Google AdWords guidelines for third-party PPC management.